Naturally
made.
For you.

Your companion for essences and extracts from Hamburg, Germany.

Tailor-made.
Naturally. For you.

Nutramaxx® is your companion in product development when you are looking for plant extracts, distillates or essences for your products. We make food more natural. We produce tailor-made extracts in consultation with you and also support you in further product development when it comes to topics such as product safety and declaration issues. In doing so, we use our worldwide network for raw material procurement, which we have been steadily expanding since 2005, and are thus able to serve even unusual customer requests. 

Vanilla is of particular importance to us. We develop extracts from vanilla beans from various regions such as Madagascar, Uganda, Tahiti or Mexico. Our focus and expertise in this area have also been reflected in our new logo.

Nutramaxx®. Naturally made. For you.

Extracts are for us as easy as A(pple) — B(anana) — C(itrus).

From the initial idea
to market readiness:

1 How it all begins
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  • It all starts with your idea and request for a particular product or taste.
  • With counter-questions we clarify for which application the product is and which qualitative specifications it must fulfill. BIO, Naturland or Fairtrade certified? Halal, kosher or baby food? If we have a suitable product in our range by default, we will send you a sample immediately.
  • A suitable product for your wish does not yet exist? No problem, we at Nutramaxx love innovation and the challenge—the journey begins with step number 2 ...
2 Selection of suitable raw material suppliers
  • We create a supplier selection for the suitable raw material with which we can later create an individual sample for your request and clarify the following questions:
  • Do we have all documents and certificates for the raw material? And: Is the raw material available or could there be bottlenecks?
  • We then order a raw material sample from a suitable supplier.
3 Sample Production & Analysis
  • The basis for your individual sample is produced in a rotary evaporator or as an extract or macerate.
  • The process is continuously documented and, among other things, the specifications for the sample are recorded.
  • After the basic sample arrives, an extraction or distillation is performed and your individual customer sample is developed.
  • We perform detailed analyses with information on allergens, pesticides, chemical-physical parameters etc.
  • Finally, we create the final specification of your sample.
4 Your lab tests, our support
  • We will send you your individual sample and you can now start your own tests in the lab.
  • But also at this point we do not leave you alone:
  • If you wish, we will be happy to assist you in creating the recipe or the list of ingredients.
  • We can also develop ready-to-consume samples for you.
  • We are also there for you if you have any legal questions about topics such as sales descriptions or ingredient lists.
5 Final formulation & market readiness
  • The customer sample appeals to you and the end customer product is to be launched?! Wonderful!
  • In this case, we create our final recipe and a process instruction, secure the raw materials in coordination with you and produce a defined quantity with the help of our manufacturing partners so that you can start a pilot production on your plant.
  • In addition, we create your customer-specific specification including documentation and commission further analyses.
6 Delivery
  • The time has come: your individual, tailor-made product is produced and delivered!
We are aware of our social responsibility.

Not just words,
but actions:

Help Mada
Help Mada
Help Mada
Help Mada

As a company, we are aware of our responsibility to keep pace with social and sustainable standards.

The world we live in is changing, and climate change is making itself increasingly felt. We are contributing to a more sustainable and environmentally friendly way of working by making changes in our organization bit by bit and paying attention to the careful use of resources.

But our attention is not only focused on our daily work processes. For years, we have been actively supporting the association Help Mada e.V. whose mission is to improve the health and education systems in Madagascar. It is close to our heart to make our contribution at this point.

The non-profit association was founded in 2020 and has set itself the goal of working with local partners to support and implement the construction of health clinics and schools in Madagascar. We at Nutramaxx believe that the development of the Madagascan infrastructure offers the local people even more quality of life and development opportunities, which are to be considered sustainable and long-term.

Supplier Selection
Mobility
Green Energy
Glass Samples
Social Responsibility
Vegan/Vegetarian
Bourbon Vanilla
Reduced Paper Consumption
Organic Products
Here we show our latest progress.

Freshly prepared:

BioFach 2022. Finally personal exchange again!

BioFach 2022. Finally personal exchange again!

The BioFach trade fair in Nuremberg could take place again this year. As a Naturland sign partner, we didn't have a stand this year, but we were able to concentrate fully on the many exciting exhibitors. We were particularly inspired by the many start-ups with their exciting ideas. Our key takeaway: The trade fair once again made it clear how important personal contact is and what exciting developments there are in the food sector. We are already looking forward to next year!

Vanilla harvest in Madagascar

Vanilla harvest in Madagascar

The years 2021 and 2022 were particularly important for the vanilla harvest in Madagascar. Exports rose rapidly and reached a peak not reached in the last 20 years. Instead of the usual 1600-2000 tons per year, 3187 tons were achieved. In 2021, the Malagasy government set a minimum export price of 250 USD/kg, which will apply until 2023. To protect local workers, the minimum price a vanilla farmer receives for a kilo of green vanilla beans is 70,000 Ariary, which is about $17. The vanilla harvest in Madagascar is currently satisfactory with a vanillin content of 1.6-2%; the quality of the harvest will not change for the time being. However, the Malagasy currency is still very weak and the development of the USD and EUR will lead to further devaluation.

Our team gets a tasteful addition.

Our team gets a tasteful addition.

In the photo, it is still standing inconspicuously and securely packed in front of the foodlab, Hamburg's first address for innovative creatives in the culinary and food sector. But soon its first working day will begin: with a state-of-the-art rotary evaporator from the company Heidolph, we at Nutramaxx are taking our flavor management to the next level for you. Intuitively and gently we can extract, intensify and compose flavors. Your individual wishes for special and exclusive flavors are (almost) unlimited. Look forward to further insights!

German Brand Award 22 for Help Mada!

German Brand Award 22 for Help Mada!

At the renowned German Brand Award, Help Mada e.V. won in two categories: Gold in Non-Govern­mental Organizations & Public Affairs and a special mention as Newcomer Brand of the Year! At the award ceremony in Berlin, Michael Behr, founder and CEO of Nutramaxx and first chairman of Help Mada, and Lilly Koch, Digital Marketing Consultant of Nutramaxx and project manager at Help Mada, accepted the award in person.

Naturally made responsive.

Naturally made responsive.

We didn't stop at a new logo: our website has also been redesigned and optimized from the ground up. Enjoy a flight over the jungle or explore step by step how we work with you to get your product from the initial idea to market readiness. We at Nutramaxx stand for flexibility and customized solutions—look forward to more exciting features on this site in the coming months. Have fun and stay tuned!

New outside, familiar inside.

New outside, familiar inside.

You are already used to freshness from our products — today we are proud to present to you our new brand identity with an equally fresh redesign: An appearance, colorfully supported by our closeness to nature, in writing and design a convincing combination of reliable quality, modern processes and attention to detail. Have you already discovered which flower is hidden in our new logo? Our old logo was a fusion of the letters "NM" that just wasn't up to date anymore. We derived "naturallymade" from the "NM" because this is what defines the identity of our products: naturalness.